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What’s The Deal With “Craig” Then?

I’m intrigued by the messages from “Craig” that have been doing the rounds amongst the Melbourne peeps I’m following on Twitter. Apparently these have been “found” taped up to lampposts and mailboxes in Windsor, which is a suburb of Melbourne and also happens to be the place where I get off the train most mornings on my way to work.

A message from Craig

You can see the full set here: http://users.tpg.com.au/morepats/Craig/

And also here and here and here (although the Channel 7 Sunrise peeps incorrectly claim that they are from a Windsor in New South Wales…)

I haven’t seen any myself (if they even really exist and aren’t just put up, photographed by whoever is responsible, and taken down that is…) but I’ll be keeping my eyes peeled from now on.

Perhaps it’s someone’s art project, or more likely–like everything on teh internets these days–some kind of viral marketing (suspiciously, although this has popped up in several corners of the net, it’s the same photos each time), but if it is a viral, what’s it for?

I’d like to think it really is some crazy guy with a printer and plenty of time on his hands, but I’m prepared to be disappointed when it turns out, like the Guerilla Gardeners who did this to St Kilda, to be just some advert for a shabby tv show…

Anyone?

Update (12th March): Apparently someone called “Chris” has been posting very similar notes in NYC. Which came first? (Chris claims it’s him). What is this all about? Just how disappointed am I going to be when I find out what this is designed to sell? Should I just be less cynical and enjoy the joke?

Answers on a piece of A4 paper taped to a lamppost please…